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Program Overview

Certificate in Business Analytics — Online Program

Certificate in Business Analytics — Online Program

Business analytics is rapidly driving improved decision-making and increased ROI across myriad industries. Advancements in technology and storage infrastructures have made it easier and cheaper to process and store vast amounts of data. The phenomenal growth of social media, sensor and data capture technologies, mobile geospatial capabilities, commercial online activities, and increasing interconnectivity have introduced the term of big data to the world. Opportunities abound for those who can strategically harness that data. Companies of all sizes can collect, interpret and analyze data to greatly improve the customer experience and enhance operations and efficiencies.

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Business Analytics for Decision Makers

Are you a leader who wants to know how analytics can transform your business? Learn more about the Business Analytics for Decision Makers certificate program.

About the Certificate in Business Analytics for Practitioners Online

Business Analytics Program Goals

In this certificate program students gain a practical understanding of how to use the business analytics process to harness the power of big data to gain actionable business insights.

Upon completion of the Business Analytics Certificate program, students will be able to:

  • Apply analytics tools to real-world business contexts for improved decision-making
  • Assess the strengths and limitations of analytics and predictive modeling techniques for different business applications and varying data conditions
  • Acquire hands-on experience working with leading statistical tools and software packages (such as R and Tableau) in predictive modeling and the visual analysis of results
  • Effectively communicate the actionable insights stemming from analytical work to multiple stakeholders
  • Strategically navigate technology tools and trends to solve big data and analytics problems
  • Manage data strategies and analytical projects

Business Analytics Audience

The Business Analytics Online Certificate Program is designed for professionals in the field of analytics who aspire to managerial or leadership roles in their organizations.

In this program students will not only learn the mathematics behind the analytics, but how analytics drives business decisions and competitive advantage.

In addition, students will learn best practices on communicating results to management so that the "actionable insight" isn't lost in the analysis.

Business Analytics Program Courses

Explore all the Business Analytics Program Courses for detail on the program's offerings.

Business Analytics Certificate Requirements

To earn a Certificate in Business Analytics students must complete four online core courses. You must take Intro to Business Analytics (BUS_ANLY 201), Modeling Methods (BUS_ANLY 202), and Advanced Modeling Methods (BUS_ANLY 203) in order, but may take Analytics Communication and Management (BUS_ANLY 204) whenever it is offered.

Core Courses
  • Introduction to Business Analytics (BUS_ANLY 201-DL)
  • Modeling Methods (BUS_ANLY 202-DL)
  • Advanced Modeling Methods (BUS_ANLY 203-DL)
  • Analytics Communication and Management (BUS_ANLY 204-DL) - can be taken out of sequence)

To earn an additional Advanced Certificate in a specialized area of study, students may complete any of the elective courses. Students may complete as many electives as they wish in order to earn separate certificates.

Elective Courses
  • Marketing Analytics (BUS_ANLY 302-DL) - can be taken out of sequence
  • Risk Analytics (BUS_ANLY 303-DL) - students should have completed BUS_ANLY 203-DL Advanced Modeling Methods or have comparable knowledge of the material

Business Analytics Tuition and Financial Aid

Tuition for each course (Core or Elective) in the Business Analytics program is $1,995. The total tuition for four core courses is $7,980. Complete details can be found on the Business Analytics Tuition and Financial Aid page.

Business Analytics Career Options

Read more on the Business Analytics Career Options page.

Find out more about Northwestern's Certificate in Business Analytics

Contact an Enrollment Adviser

An Enrollment Adviser at Northwestern University School of Professional Studies can help with any inquiries regarding our certificate programs.

Business Analytics Course List

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